Inspiration for cool holiday emails – Season’s Greetings 7 has arrived

Posted on 11. December, 2014 in Company, Mail Designer


Selfies with Santa, glamorous holiday shots, glittery frost patterns – Season’s Greetings 7 features 24 brand new greeting cards perfect for your friends and family. With our most dazzling collection yet, you’re sure to melt the hearts and email accounts of every recipient.

  • Say cheese!: use picture placeholders and create charming selfies with Santa
  • Add moving holiday magic with incredible animations
  • Realistic texture and hand-crafted card look
  • Great selection including Christmas, New Years, and the Year in Review


Get creative with Mail Designer 2!

If you already have Mail Designer 2 then you’re in luck. You can edit and arrange the newest Season’s Greetings collections vol. 5-7 to personalize them even more! Here are some ideas…


„P.S.…I love you!“
Romantic greetings belong to the holidays. Send that special someone a lip smacking holiday greeting with animated mistletoe.


The 2015 Power Team
Send a funny group picture to your team and business partners.


New Years awaits – Make a bang!
With the help of Mail Designer 2, you can create an invitation, including a video of your family fireworks sessions, in one of the charming New Years templates from Seasons Greetings.


2014 in a nutshell. Your year in pictures.
Play around with the picture placeholders and use one of our Year in Review templates to create an exciting comic strip highlighting your year.



Our gift to you: Save 50% off our Season’s Greetings Bundle. With Mail Designer 2, you can edit and arrange the newest Season’s Greetings collections from vol. 5-7. Get all three together in a pack for 50% off the regular price – only 17.99 Euros. Get rolling with more than 70 email ideas! Our current collection, Seasons Greetings 7, is available individually for only 9.99 Euros. Have a very Maily Christmas!

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Five Tips! Sending Business Holiday Greetings by Email -  The Do’s and Don’ts

Posted on 8. December, 2014 in Company, Mail Designer

XMas_SGThe truth is, a traditional paper business holiday card has less chances of surviving than a tasty Christmas cookie with sprinkles on top. The average paper card ends up in the recycling bin shortly after it’s received. It’s almost 2015, so why not send innovative, stress-free, environmentally friendly holiday cards via email?

Do you have Mail Designer Pro? With the incredible Design Blueprints for Christmas & Holiday emails you can easily add CI elements and match the style of your company. Here are 5 tips to make sure your Greetings arrive with jolliness in toe.


1. Express Your Personality
Text-blocks are a no-no for holiday emails and are easy to spot. Try instead to add a personal anecdote, a success story, review the past year, or highlight the philosophy of the company.
Integrate your professional look and use placeholders for your CI elements and logos. With our Design Blueprints for Mail Designer Pro it’s easy to add a scanned signature for a personal touch and perfect way to end a holiday card. Send your emails with Campaign Monitor or MailChimp and use placeholders to personalize titles and salutations.


Android_xmas2. Be an innovator, stay environmentally friendly
„An Email Doesn’t Mean as Much as a Traditional Card“…Not True! You’re the one setting a good example. You’re innovative, up-to-date, and are concerned about protecting our environment with non-paper cards which would end up in the trash anyhow. The money you save by not ordering and sending paper cards can be donated to a worthwhile charity, which you can include on your email card boasting your company logo.

Tips: Why not offer a creative gift to your email card? Offer promo-codes, or include a quiz which rewards recipients with discounts or free shipping. Send a cool paper reindeer or a favorite holiday recipe to print. With just a little imagination, the possibilities are endless!



 DIY Holiday fun: Papertoy example from Media Molecule


3. Think of Other Holidays and Traditions
When dealing with large distributions, it’s never possible to hit on every holiday. Try using a more neutral greeting as not to offend or omit any beliefs or traditions.

Tip: Our Holiday Season Design Blueprints offer a wide range of Holiday Designs, including Christmas, winter, and Hanukkah Greetings.


1909-14. Well Received and Totally Surprised!
A large percentage of recipients will read the email greetings on their smartphones. Make sure your e-card arrives mobile friendly. The Holiday Season Design Blueprints for Mail Designer Pro come packed with festive design ideas which keep their crisp, card-look even on smartphones!

Tip: Try adding your own little GIF animation (snowflakes, stars, candlelights) which is sure to delight on smartphones! It’s easy with Mail Designer 2 & Mail Designer Pro.


Happy_NewYear5. Timing is Everything
It’s true, sending an email means less stress, no ink blotches, and not having to put an order in to the printer’s. If necessary, you could even send your Greetings directly on Christmas or other Holidays. Will it be received and read? Maybe. But remember, many people already begin their travels up to a week before Christmas. Therefore, sending your Holiday greetings 2 weeks before Christmas is advisable.

Tip: The last week of December is a good time to prepare and pre-program the delivery of your New Years Greetings, including a Year-in-Review.

Ring in the New Year with our Design Blueprints for holiday themed business emails! Available now as in-app purchase in Mail Designer Pro.

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UPDATE: 24 hour Black Friday SALE extension!

Posted on 1. December, 2014 in Company

badge_en_03Cyber Monday without equinux? We don’t think so. There’s still time to get your savings game on, as we’ve extended the legendary equinux Black Friday SALE to include Cyber Monday.
Save up to 50% off our apps and snag the coolest tizi gadgets at bargain prices!
Don’t miss your chance to fill those stockings and complete your Holiday shopping while the gettin’s good! And while you’re at it, buy a little something for yourself. You deserve it!
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Save up to 50% – The equinux Black Friday SALE 2014 is online

Posted on 27. November, 2014 in Company, Mail Designer, tizi



The turkey is thawing, the invites are out, it’s time to get shopping without a doubt! Avoid the crowds and the Christmas chaos. Keep it simple and get your shopping done online. There’s something for everyone at the equinux Black Friday SALE.

Through Sunday, November 30 – 2014, you can save up to 50% off cool apps and gadgets for friends, family, and yourself. Let the next click take you where the savings are. Our Black Friday SALE is an avalanche of savings not to be missed!


Tis the season to be jolly and more productive

Get your hands on our professional apps such as Mail Designer Pro 2 or Spot Maps for half off!! Looking to send magical season’s greetings this year? Pick up Season’s Greetings 6 Motion Cards for only 3.99 Euros.

Surprises for tech-savvy friends & family

And don’t forget about our incredible tizi gadgets which make the perfect stocking stuffers for your tech-savvy friends and family. Be the hit of the Christmas party this year and show up with the coolest, portable Bluetooth speaker, the tizi beat bag, on sale for 50% off! Keep the power flowing with the tizi Tankstelle for only 24.99 Euros. Or give the gift of TV with the tizi for Mac TV-Stick (DTT) at 40% off!

It’s so worth it. Come have a look and take advantage of some awesome free apps for iPhone, Pad & Android – there’re even more surprises, but you’ll have to come and see for yourself! Save now at the equinux Black Friday Sale!

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5 Mail Designer Pro tips for your successful Black Friday and sales campaigns

Posted on 12. November, 2014 in Company, Mail Designer


1. Use strong background designs
Trigger emotions with background designs stimulating the recipient. The design should look good both on a desktop as well as a mobile device. With the help of Mail Designer Pro, high definition pictures stay crisp on the newest smartphone screens.


Fonts_small2. Play with words
Mail Designer Pro 2 includes more than 500 different fonts, enticing the recipient with wordplay and tasty teasers, keeping them interested. Don’t forget about the fallback fonts to make sure everything remains readable. It’s easy to create fallback fonts with Mail Designer Pro.


3.Roll out the prices
Highlight special offers and sales by adding animations to your picture placeholders. It’s easy to combine many of our sales animations with your own numbers. If you can’t find something that fits, you can create your very own GIF animations and save them in a user slot. When integrating videos, be sure not to distract the reader from a purchase. Create BUY buttons which also work on mobile devices (at least 44×44).


4. Get to the point
buy_nowMobile newsletters need to get straight to the point! Keep it readable with a font size of at least 15pt. Concentrate on the hottest deals and avoid endless lists.


BlackFriday_iPhone65. Reality Check – simulate the newest mobile devices
iPhone 6, iPhone 6 Plus Landscape, Nexus 5, iPhone 4…check Designs with the build-in Mobile Preview in Mail Designer Pro. You can even add special dimensions . Use the Send Test Mail to email your design to yourself and colleagues for a compatibility check as well as feedback. Hey, if your mom buys it, you know you’ve succeeded!

Get the new Mail Designer Pro 2 for only 44.99 Euros on the Mac App Store now. Compare all features of the complete Mail Designer product line. 

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Improved sales for the holiday season thanks to mobile friendly newsletter campaigns

Posted on 12. November, 2014 in Company, Mail Designer

The statistics speak for themselves – only those who successfully reach potential customers on their mobile devices, reach their total sales potential. Success lies close at hand: it pays to make your newsletters mobile friendly.

On the Friday after the traditional Thanksgiving turkey has digested, millions of American families dish their yearly savings out on gifts. Black Friday, the biggest shopping day of the year,  promises juicy gains for the sales industry and gives Americans a chance to start their Christmas and holiday shopping with incredible bargains.




However, this bargain-hunting consumption does not always take place in mega-malls and stores. Based on an IBM report from 2013, more than 40% of Americans search for Black Friday and Cyber Monday deals with their smartphones and other mobile devices. Already in 2013, during the holiday season, 13% more marketing emails were sent and the email open rate was up over 50%.


“The email open rate is at 51%during the holiday season!”


Every fifth purchase was conveniently made from on the go via a mobile device (which equals an increase of almost 43% compared to 2012).The online payment service, Paypal, reported a mobile payment growth over 120%. With the rise of large phablet ownership, like the iPhone 6 or upcoming Nexus 6, these numbers are guaranteed to increase dramatically.


“71% of recipients delete emails which don’t look good on a smartphone.”


Mobile online traffic is increasing drastically. Every other person goes online from on the go, on a regular basis. 70% read their emails on mobile devices.  Spearheading consumers with newsletter campaigns during the holiday season requires a mobile newsletter to shine with the holiday spirit. There’s nothing worse than fuzzy graphics on a beautiful, new Retina display.


“8 seconds is the average length of one’s attention span“


Within only 3 – 4 seconds, the receiver makes his/her decision whether or not to open or delete an email – on the subway, at breakfast, or during a break. The most effective newsletter campaigns begin with the perfect subject and despite ever decreasing attention spans (average length only 8 seconds!), have to immediately win the reader over.

Success lies close at hand. It pays to make your newsletters mobile friendly when you really want to utilize the complete sales potential.

Try Mail Designer 2 Pro now for free. Then take advantage of our introductory purchase offer for only 44.99 Euros in the Mac App Store and equinux Online Store.

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Top 10 reasons – Why it pays to upgrade to Mail Designer Pro 2

Posted on 29. October, 2014 in Company, Mail Designer


The waiting is over! Mail Designer Pro 2 is here. Here are the Top 10 reasons why it pays to upgrade…



Movie Magic: trade fair interviews, cool show-reels, hysterical viral clips – as a marketing or blog expert, you’ve now got the possibility to link your YouTube and Vimeo videos right in your newsletters. Movies from external video servers can even be embedded directly within the email. However, you’re still responsible for training the dog to sing.





MD2_iPhone6Be ready for the iPhone 6 and big smartphones: Your boss already has an iPhone 6 and your partner is just waiting for the new preordered Nexus 6 in the mail? Well now you can create perfect email designs which look fabulous on any phablet.  The innovative mobile preview gives you a realistic sneak peek as to exactly how your design will look, both in portrait or landscape, on an iPhone 6. So there’s really no rush. As long as you’ve been a good boy or girl, maybe Santa will bring your new iPhone 6 down the chimney this winter.



I like to move it, move it! Moving pictures create moving moments. Need some flying snowflakes in your newsletter? No problem. Choose from our library of animated GIFs and graphics or even create your own!



Flat is beautiful: You didn’t see it coming, but here it is. You’re in love with the new OS X Yosemite. If that’s so, then you’re sure to love the new Mail Designer Pro, newly designed for OS X 10.10. Brings you to your knees, doesn’t it?



Fabulous fonts: Send Arial and Times Roman into retirement. There are now more than 500 web fonts available for your newsletters. All you have to do is choose which ones you’ll use



Just be sharp: your emails deserve it! Revel in mobil-optimized newsletters being viewed in high resolution on the new generations of iPhones.



Style refill for your pool of graphics: Cool new arrivals with just the right look. In your graphics collection,  you’ll find new buttons in flat or 3D look as well as practical social icons. All graphics can be ungrouped and tweaked to fit your particular style.



Mail Designer Pro 2 relaxes your perfectionism: Lean back and rest assure because by request,  Mail Designer Pro 2 will automatically run a quality check warning of problems such as your email size exceeding the limits.



MD2_Baer_1New food for thought: Ready for a creativity reboot? Scroll through the newest set of inspiring design ideas created by our visionary team.  Admit it, you’ve always wanted an email template exactly like the new “Impression” one, right?



We’ve cut the price of Mail Designer Pro 2 in half making it easier for you to let your creative juices flow. Upgrade or switch now to Mail Designer Pro 2 for only $49.99 Euros; available immediately in the Mac App Store and in the equinux Online Store.

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