Mail Designer Pro 3 is the only email newsletter design app for macOS that lets anyone create mobile-responsive email newsletters. And with the brand-new version 3.2.1, we’re bringing Touch Bar and iPhone 7 support to Mail Designer Pro.
Mail Designer Pro: Touch Bar Details
We looked at the features email designers most often need while using the keyboard and designed Touch Bar support around those actions:
Access text formatting and style options – all without leaving the keyboard
Adjust background color and tint, or zoom background images
Switch between desktop & mobile layouts, pull up a smartphone preview & toggle guides
Customize the Touch Bar with preferred shortcuts and controls
Also new in this release
iPhone 7 and iPhone 7 Plus Device Previews: Check out a real-time preview of your design on the latest iPhones.
macOS Sierra tab-support: Working on two newsletters? Group them into one window and switch between them in a flash.
We’re excited to be bringing mobile-optimized emails to everyone. Mail Designer Pro 3 is available from the equinux Store and Mac App Store.
For a limited time only, we’re offering Mail Designer Pro for just $49.99.
Faster loading newsletters with PNG image compression in Mail Designer Pro 3.1.1
Modern eye-catching newsletters tend to use a lot of images and large photos. That can lead to large overall email files sizes that will take longer to load.
The latest Mail Designer Pro update (Download 3.1.1) now offers lossless PNG compression, which decreases the size of your graphics, logos and banners. The result? Leaner, cleaner, faster-loading email newsletters.
Mail Designer Pro automatically compresses images when you export – you’ll find it alongside the other Design Options
We’ve also made Mail Designer Pro a bit smarter about images: It now detects whether an image is a photo or a sales graphic and uses that to choose whether to save an image as a PNG or JPG file, while also keeping file-size and quality considerations in mind.
Gmail is one of the most popular email providers in the world and the default email app on many Android phones – that’s a lot of customers reading newsletters in the Gmail app. Until today, Gmail has only supported an ‘optimized’ newsletter view, where it would automatically take the desktop version of your email and tried to re-format it for smartphone screens – usually with mixed results.
Now Gmail users will see your mobile-optimized layout exactly as you intended it: Google has updated Gmail with full support for mobile-optimized emails. So we’ve released Mail Designer Pro 3.1, an update that takes full advantage of the new Gmail features and lets you create newsletters that will look great in Gmail.
Gmail mobile-responsive facts
So what has Gmail changed exactly? Here are the details for fellow email-HTML nerds out there:
Gmail now pays attention to media queries, which allow us to show the mobile version of your newsletter to smartphones
There’s still no support for web-fonts, but you can configure fallback-fonts in Mail Designer Pro 3, for the best of both worlds
Technical fun fact: Attribute selectors aren’t supported, but CSS class definitions are – Mail Designer Pro takes your design and translates it into HTML and CSS styles that Gmail will display correctly
Roll-out status: Gmail’s mobile-responsive changes are already available in Gmail for Android, Gmail on the web and in Google Inbox on iOS. The Litmus team has more details on their blog.
New mobile design previews: iPhone 7 and Google Pixel
To help you to visualize what your design is going to look like, we’ve added a new smartphone design preview for Google’s new Pixel phone. It gives you an accurate Gmail-preview, complete with the fallback fonts you’ll see.
We’ve also added the new iPhone 7 and 7 Plus (in Black and Jet Black) so you can get a feel for those new models as well.
Try out some of the new keyboard shortcuts for a real productivity boost:
Command + G groups objects
Space + Enter adds a simple line break (instead of starting a new paragraph)
Command + N opens a blank design
Command + K add a link to the currently selected text
Version 3.1 also includes further compatibility improvements for Outlook and MailChimp, as well as performance optimizations. And you may have noticed that Mail Designer Pro now displays a notification once your test-email has been sent.
Get early access to upcoming Mail Designer Pro releases
Introducing the Mail Designer Pro Beta program! We love getting feedback from you guys, so experienced users can now activate Beta updates under Preferences > Updates. You’ll get early access to our public betas with new features, fixes and improvements.
We’re really stoked to support the new and improved mobile-responsive Gmail right from the get go. If you like the latest update, we’d appreciate a short review on the Mac App Store.
What are you trying to accomplish with your newsletter? You want to win hearts, clicks, fans, and followers, right? On average, your recipients only have an attention span of about 8 seconds. An intelligently constructed, image heavy newsletter is sure to increase sales.
The leaves have begun to change color and fall, triggering an eager, optimistic target group becoming even more enthusiastic to buy. As they snuggle under their fleece blankets on the comfy couch, by the glow of their iPhone screens, thoughts of the upcoming holidays fill their minds. It’s high time to power-up your email marketing campaigns – Halloween, Thanksgiving, Black Friday, Christmas, and New Year’s are right around the corner!
Clever Designs with Mail Designer Pro, increase your potential for success. We’ll show you how…
Take it up a notch with Wallpaper Mode – Backgrounds with a bang!
A picture is worth a thousand words, and boy do they sell! Pictures put readers in the right mood and give potential customers a stronger emotional connection to your products or sales. With the improved background features from Mail Designer Pro, you can create brilliant, breathtaking effects with full surface hero images. Be creative and stretch mood pictures over an entire email. A catchy slogan and large fonts will help give your newsletter that extra umpf.
Tip: It’s important to use an image that works well in Mobile Mode because when viewed on a smartphone, your recipient will be scrolling. Basically, within 8 minutes of viewing your newsletter,, your readers should get into the right mood, recognize your style, and understand the offer and promotional period at hand.
Pictures add an extra value to the style of your newsletter: A special fall menu for your restaurant, an invitation to an Open House, or a last minute weekend sale – the right background adds a subtle, but meaningful reinforcement to your message.
A little bit of taste is helpful for bringing across the right message. We’ll show you how to use background art for your desktop and mobile versions.
Find the right background image
Bigger is better. Ideally, you should look for pictures that are at least 4000px wide. This gives you more leeway for positioning and the picture will remain sharp for Retina displays
Extra leeway: Keep in mind that you will most likely want to include text boxes on top of your picture. Therefore, it is not recommended to use a picture with lots of details throughout but instead one with depth, colors, or slightly blurred. This way it’s easier to find appropriate spots for Headlines and texts.
Picture databases as inspiration: If you search the web for pictures, you’re sure to find some good image databases for downloading pictures, such as these:
Sometimes, simply browsing through the different images can give you inspiration for your newsletters. Of course it’s always best if you start off with your own ideas.
Layout cheat sheet: Create emails with backgrounds
More or less text? Before you start, it’s best to decide if you want to work with transparent text boxes or with non-transparent layout blocks. The latter variety is appealing when you’ll be including a longer text.
Give your background space: Try to keep the top and up to the first third of your newsletter free. This space is important to let the background image make its impression. For texts, you could use a text/picture layout block and reduce it, such as seen in the following example: Texts should be at least 16px big so that the work well on mobile screens.
Style with transparent layers: If you use minimal text, as in: Quick information, sales, transaction emails – you can give your background picture even more room. Try working with picture layout blocks which you can include layer by layer for your texts.
Check out these 3 examples to see how different the moods can be depending on how a background is used…
For the layers, drag a square or circle onto your picture layout block from the Graphic Tools. Turn the opacity down to around 80% so that it is slightly see-through. With this method, it requires a bit more work to create the mobile versions.
Tip: Increase your click rate: Try this method as well to help push your Call-to-Actions. Adjust the picture so that the background drags attention to one of your links.
Apply, position, and optimize the background for your desktop version
To position a background, click on the background icon link at the bottom. Now you can pull the edges of your background to adjust the size. With the zoom feature, you can adjust the background image to fit your newsletter exactly. By holding the mouse button while you drag, you can move the inner area of your background picture.
Tips: Background images can increase the volume of data in your newsletters. Using Optimize Background, you can further compress the image. Decouple and adjust the background for the mobile version.
Detach and adjust the background for the mobile version
You’ll most likely need to choose a smaller section of the background picture to use for the smartphone version. Go to the Mobile Layout View for Smartphones and then to Background Mode.
By slightly moving the background picture, Mail Designer asks if you’d like to decouple the background from the desktop Design. After decoupling, you can adjust the background exactly to fit the narrow smartphone screen.
5 tips for catchy CTAs with a good conversion
When it comes to a Call to Action (CTA), it’s best to get inspired by the modern webtrends. The same rule applies here: The CTA must first work on the mobile version before you transfer it to the desktop one.
One single CTA in a newsletter makes more of an impact than five. The fewer choices your recipient has, the better.
Here are five helpful CTA Design tips for you:
• Slogan booster: Use a modern web font. Position your text on your lead picture and highlight one motivational word in which you build in your CTA. Tip: Using special characters such as “>” actually help to boost your text link.
• Transparent surfaces and button graphics give your CTA a modern look
• Light lines: Try using simple, (1pt), lightly rounded outline in combination with a thin font (for example: Open Sans) positioned on top of a lead picture.
• High contrast: It’s not only about the color of a CTA, but the contrast. According to a recent study, an online shop increased its sales by 30% simply by changing their buttons to green. Due to the contrast with the background, they became much more visible.
• Make it different Surprise them with nonconventional button shapes and postions. Who says you can’t use a round button?
Check your hero image: Does it help if you move your hero image to a differnt section? Find the best position to make it a real eye-catcher. Does the content flow? Are the recipients in the zone? Then this is the right spot for an effective CTA.
Increasing numbers of organizations are moving parts of their IT infrastructure to Amazon’s AWS cloud. It provides great reliability, flexibility and easily scales up as your organization grows. Amazon’s Virtual Private Cloud (VPC) makes it easy to set up multiple services in one virtual network on AWS.
But as essential data and services move to AWS, it’s important that you and your employees can access them securely over an encrypted connection.
How to create a VPN server for Amazon AWS VPC
VPN Tracker 365 now offers a built-in Configuration for AWS VPC and will walk you through creating a VPN server on AWS, configuring it for maximum security and finally creates a configuration you can simply upload to AWS.
Autumn is a golden time of year. A perfect time to cuddle up with your Macbook and let your creative juices flow. We hope that our newest update for Mail Designer Pro 3.0.6 inspires you to create even more amazing newsletters. We’re happy to announce that as of today you can download the Mail Designer Pro 3.0.6. The new version has a lot of improvements for creative professionals.
NEW: Replace Image
We’ve all been there: You’ve designed a great header image with the perfect font, logos, call-to-action button – everything. Then your clients asks you to change the background photo for something “more fun”. Ugh.
Introducing ‘Replace image’ – simply swap out any image for a “better” one, while keeping the size, position and layout of the original.
It’s easy to replace the original picture with a new one in exactly the same location, with the exact same size as before, and all of the original layout properties of the picture layout block. When you replace a picture, the graphics and fonts remain where and how they were.
Mini Makeover: Style improvement
It’s easy to lose track of everything when you use a lot of styles. You guys have told us what you like about styles and what needs improving: First off, the lock is gone. Next: we’ve improved the indicator that lets you know which style is currently selected. And we’ve also fixed a few bugs that could occur when switching between styles and ’No style’ text. And we’ve also removed the confusing ‘All emphases’ option – simply select all text and hit ‘Remove’ instead.
Shadows are exported correctly
The color picker has been improved and we’ve fixed some color profile issues that could lead to colors being slightly off
You can now hit Shift+Return to inert a simple line break instead of starting a new paragraph
Resizing with modifier keys works like in other apps
An issue that could cause exported PDFs to cut off has been fixed
Alignment guides are now underneath layout block edges, so they aren’t accidentally selected when you’re trying to adjust your layout
Let us know if you have any comments or thoughts on the new update! Your Mail Designer Pro Team
Apple’s new operating system, macOS Sierra, is now available and we’ve been testing our apps with the newest system to optimize compatibility. The following equinux apps are ready for the jump to macOS Sierra!
Important: Please make sure you have installed the newest versions of your equinux apps. We’ve included links to the newest versions below.
macOS Sierra will be out on September 20th and brings a number of improvements and security updates. So we wanted to give you an update on what it means for VPN Tracker.
VPN Tracker is ready for macOS Sierra
VPN Tracker 365 is ready for macOS Sierra today – so you’re all set and can start using Sierra immediately. We’ve improved a number of back-end components so things work smoothly with the new version.
And of course this update is free for all VPN Tracker 365 plans.
But that’s not all…
PPTP VPN – now in VPN Tracker 365
Apple has removed support for PPTP VPNs in macOS Sierra. That means you’ll no longer be able to connect your PPTP VPN via System Preferences.
So we’ve added PPTP support to all VPN Tracker 365plans: it’ll find your existing PPTP VPN connections and automatically import them for you.
Then you can simply connect to your PPTP VPN with VPN Tracker. You can even take advantage of features like VPN shortcuts and automatic connection actions. PPTP VPN support is available with all VPN Tracker 365 plans only (PPTP is not integrated in our one-time purchase version VPN Tracker 9).
We’ll be rolling out PPTP support as a free update to VPN Tracker 365 customers over the next few days – if you’re eager to give it a try, download it today and test it free.
Spot Maps, our network scanning and mapping tool, is now ready for macOS Sierra.
We’ve all got a lot of devices on our home and office networks nowadays – Macs and PCs, but also increasing amounts of smart home devices, wireless printers, routers etc.
Figuring out how all those devices are connected can be a challenge: How do you get to your printer’s configuration page? Which IP address does your Apple TV have? And what services are running on your Raspberry Pi?
Spot Maps makes it easy to figure all that out and lets you drag and drop devices onto a visual overview of your network.
Spot Maps includes support for tabs under macOS Sierra, so you can easily create multiple maps of your network, e.g. one for each floor or office building.